Saturday, August 30, 2014

New Media

Webpage Header



This would be a great Webpage header for a team’s website because this is the stairway into the teams arena.  This shows the logo of the team and it states, “Welcome”.  When fans go to a game they will feel welcome and when the fan goes to the webpage, they will recognize it.  It has beautiful colors and it is art.
Facebook Status


This would be a status showing the “pregame” stadium.  It shows the weather conditions and what the stadium looks like before it fills with fans.

Twitter


 With fast news updates, this image can show how a team is progressing during practice.  As a player shedding a block, a fan can visually see their team practicing.

Saturday, August 23, 2014


Merchandises 

The Tampa bay Buccaneers are getting creative in advertising their merchandise.  The image and caption basically shows Buc fans that you can suit up like your favorite player.  In this image, they put star Running Back, Doug Martin wearing his jersey, and then next to him is an image of a fan that too is wearing the same jersey.  It's not only a great way to advertise their merchandise but also bring a sense of connection between players and fans.  So the question to ask yourself is, were you "Born To Buccaneer"?

 Venue Naming Rights

What is a Buccaneer?  Simply put, a Buccaneer is a pirate.  And every Pirate of course needs a ship.  In Raymond James Stadium, the home of the Tampa Bay Buccaneers, there is exactly just that.  With the team name showcased on the port and starboard sides of the the ship and the team logo draping down its sail, there is no mistaking where you are.  With such a creative display, the Bucs created a recognizable and memorable brand.

Television Broadcast

The Yankees on YES!!!  Yes Network took out a one-page ad in the Yankee's program advertising several television series that are dedicated specifically to the Yankees baseball team.  At the bottom of the ad, they also show what channel Yes is on for the popular network providers in the area.  With green grass in the background on the ad, and the Yankee team colors, Yes wants to make you feel like your at Yankee Stadium while you are in the comfort of your own home.